Most of the sites I went too stated a bunch of facts that could be useful for coming up with a brand strategy or come up with a few more ways of marketing our brand. I went to business blog that talked about how adults think differently from teens (duh!). Teens seem to think more self centered and also what others think of their choices and behaviors (again duh!!), while adults think more of other people. One thing that I found that was interesting was a business strategy site with an article about targeting teens. More than 90% of teens have a gaming device and 80% of the sites they visit are gaming sites. Knowing this it is a good idea to have advertisement ads on gaming websites and in gamer magizines if we want to reach almost all of the teens out there. Another fact I found was that teenagers are most likely to buy products that their friends or family members have mentioned, proving that word of mouth is a powerful thing. I'll leave some links to sites I have looked at for teen marketing and business planning for you guys to look at.
Planning
Business blog
Teen Strategies
How to reach Teens
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